All Posts by Graham Hansell


About the Author

Founder of both SiteLynx and SLX marketing. Leading web marketing planner and trainer.

Mar 10

Google Ads PPC budget formulas

By Graham Hansell | SEM

Google Ads is all about these key elements: Traffic Bidding Budgeting Goal Conversions Lead Generation eCommerce Sales Video Impacts So you have to know what is working out of these elements and what isn’t. To do this having some basic KPIs and calculated metrics to help understand your success. So below is some straight forward […]

Continue reading