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Your agency wants access to your Google Analytics, and they've just said
“Stop! Don't share your account d
The reasons not to share your Google (Analytics) account details with other people and companies are many, here are a few of them
So what to do instead?
This is easy to do and should be standard for all Admins when giving Google Analytics access.
Now there are different permission levels which are shown in the table below:
“Give users the least permissions they need for their role”
|Manage Users||Can manage account users (add/delete users, assign permissions). Does not include Edit or Collaborate.|
Edit permission is required at the account level to create filters. Edit permission is required at the view level to apply filters. Includes Collaborate.
|Collaborate||Can create, edit, delete|
Shared assets include:
|Read & Analyze||Can see report and configuration data; can manipulate data within reports (e.g., filter a table, add a secondary dimension, create a segment); can create personal assets, and share them, and see shared assets. Cannot collaborate on shared assets.|
Finally, an email will be sent to the newly added user, so they know they now have account access.
If you need help with setting up or running your Google Analytics please contact us for more assistance.